2022-09-08 20:45Press release

Smile – you may just be on camera

Smile – you may just be on camera

New PriceSpy research reveals popularity for home security cameras is soaring



Popularity for smart home security cameras is soaring, according to latest figures released from the fully impartial price and product comparison site, PriceSpy.


Since the start of July, PriceSpy’s research found consumer purchase interest for home security cameras, such as the Eufy eufyCam 2C Pro (2 pcs), grew exponentially year-on-year, increasing by over seventy six per cent (+76 per cent).


Source: Consumer purchase interest data from PriceSpy for home security cameras (light blue is 2021 and dark blue is 2022)


Liisa Matinvesi-Bassett, New Zealand country manager for PriceSpy, says: “This year, there has been a marked increase in the number of Kiwis that have been looking to buy a home security camera, to help them keep a closer eye on their home. We believe this change may be caused by a number of influencing factors:


  • Recently, there has been a surge in crime being reported across the New Zealand media landscape, with ram raids in particular appearing to happen more.
  • Instead of working from home all the time, many New Zealanders may also be back in the office.
  • Finally, with international borders back open, people may also be looking to escape the winter for warmer climates.”


But price also come into play

Unlike many other goods and services at the moment, PriceSpy’s pricing data revealed the average weighted price across the most-popular home security cameras fell year-on-year.


July 2022

July 2021




-$73 (-16%) less in July 2022 vs July 2021


Liisa concludes: “Our historical pricing insights suggest average price points across the most-popular home security cameras dropped this year (down -16 per cent July 2022 vs July 2021), which may also be impacting overall popularity.


“Even though prices appear to be falling, for anyone that’s looking to buy a home security camera or system, before people head to the shops and scope out what’s available, we still recommend shoppers carry out important price research first.


“This is because price points change on a daily basis. Conducting price research is quick, free and easy to do.


“As well as helping people save lots of money in the long run, carrying out price research help shoppers ensure they are not paying over the odd prices.”

About PriceSpy NZ

PriceSpy is a comprehensive price and product comparison service used by millions of consumers every month. It helps consumers find, discover, research and compare products.  Since the business first started in 2002, its main objective has been to help consumers make better purchasing decisions. PriceSpy does this by collecting and sharing honest, transparent information about retail stores, products and prices. PriceSpy has 108,000 indexed products, 1,730,000 indexed prices, 584,000 product ratings, 7,510 store ratings and 1183 stores. Providing a fully impartial comparison service for consumers and a deep depository of price data for retailers. PriceSpy is part of Schibsted and is located in Sweden, Norway, Denmark, Finland, New Zealand, France and the United Kingdom. The PriceSpy app is available to download for free, via the App Store and Google Play.


Liisa Matinvesi-Bassett
Country Manager - NZ
Liisa Matinvesi-Bassett